Now that we are ranking, what can I do if I want to stay in the top rankings?

You’ve worked hard for months and years to reach the top position on Google Search Results — now you have to keep your position on top to get more traffic and achieve your SEO goals. There are many strategies that help you to safeguard your rankings even with the frequent  Google Algorithm Updates.

• Keep your site content up to date –  Google keeps on eye on your site content updates in terms of both content quality and content freshness as part of its ranking algorithm. 
• Look at the improvements in visuals – You may have to spend sometime to improve the design elements and layouts of your website from time to time. Follow the latest trends and optimize the layouts of your site for better engagements and to reduce the bounce rates.
• Speed up your site – As you know the website loading speed has been  the most important ranking factor in Google search, still many websites struggling to load very fast especially on mobile devices.  where a majority of searches now take place. 
• Technical Aspects –  If it is necessary switch to a faster, more reliable hosting service before it gets too late. Switch to the latest and efficient content delivery network (CDN) to increase download speeds from your server. Resolve the other coding issues related to Javascript, Images optimization, HTML Rendering, CSS issues may impact the loading speed of your website. 
• Expand your link building activities – You may have to focus on the quality of backlinks rather than quantity. After getting the top rank for any particular keyword, your website doesn’t need to get excessive backlinks to that page. Adding or getting too many backlinks can give you a red flag from google, sometimes it may think it’s spammy. 

Immersive Digomedia as a leading SEO Services company, we perform an in-depth SEO audit of your website, current market trends, competitor websites & the backlinks. This helps in crafting a perfect SEO strategy for your business. Contact us for a Free SEO Action Plan to get your website ranked in the first page of Google search.