First it is vital to have a social media presence. So, business pages or business accounts with website links, updated details are the first thing to have on social media platforms. Once the accounts are set up, start interacting with the audience through images & videos about your company, products and services. Be casual, engaging & interacting and start building a follower base.
Use Ad platforms of the social media channels to create campaigns on brand awareness, engagement, lead generation & more targeting specific geographic locations or an audience of people that may be interested in your business. Through these platforms, you can also conduct online contests, live video product demos, online webinars, polls & more to understand your customer requirements.
Contact our Marketing experts to create a social media marketing strategy to help you with your lead generation plan.