Trysquare Flooring; a 2-decade old wooden flooring and decor firm based in Bangalore has been actively pursuing lead generation using Digital marketing media for over a year now. Immersive Radical Digmedia (IRDM) has been at the forefront of this digital campaign managing the online presence for Trysquare with a website, social media presence on Facebook & Instagram.
The most recent campaign from Team IRDM had an objective to drive more conversions for their Flooring products with the help of display advertising on Google. The final result? Overall conversions increased by 403% and the average CPC for the account stood at just ₹ 2.6/- with an improved CTR of 46%.
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