Web Designing and SEO, both are different processes but yet depend a lot on each other. We can say both help each other for the betterment of a website. You have a website which has a nice charming design, but do you know how many people are visiting it? Or is it just you and your employees who know about your site.
This is where SEO becomes that much important. So if you are planning to make a website, it would be better for you to start with a design that is search engine friendly and optimized to bring in the traffic. The advantage would be two fold- first it would be less costly and second it would save you a lot more time. Let’s try and further understand how web designing and SEO are related to each other.
As I mentioned earlier web design and SEO both are different process, but still depend on each other. We can say if you want to improve your website usability, you have to use SEO for your website and vice versa. We can say SEO makes a website more user and search engine friendly. Moreover websites that make it easier for user to browse and read content, they would have to work lesser on their SEO.
Meaning, if your content is well laid out with bold headings, important phrases that are underlined, links to inner pages and a decent and well planned layout, then you are making your website appealing to both search engines & your prospective customers who come visiting. So we can conclude that both web designing and SEO focus on one common goal, to make the website more user- friendly.
Going a bit deeper, what do I mean by a ‘user friendly website’? A website which is easy to navigate, has well written content, good background color, loads fast in different browsers, well structured URL, and has a site map etc. - is what I call a user friendly web site. To know more about user friendly web designing, you can read our previous post on web designing tips.
Since SEO is an ongoing process and depends on lots of factors and algorithm. We can say SEO is an art and science and website usability tips can make a difference in SEO process. So whenever you plan to choose a web company for web designing, web development, web maintenance etc. Make sure they know about SEO or offer the SEO Services as part of their service portfolio.
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